Healthy Hair Starts at the Scalp.
Botanical Nourishment.
Simple Routines.
Healthy Crowns.
Botanical Nourishment.
Simple Routines.
Healthy Crowns.
At Sires Crown, we believe hair care should be simple, intentional, and effective. Our handcrafted, small-batch botanical formulas nourish your scalp and strands, making it easier to care for your crown every day.
★★★★★ • Trusted by customers nationwide • 50+ Verified Reviews • 32% Returning Customers • Natural Ingredients • Woman • Veteran • Black Owned •
Scalp Buildup & Itching
Signature Hydration Routine
Customer Favorite for a Reason
Our best-selling Signature Hydration Routine is the perfect place to begin your healthy hair journey. Featuring our Signature Hydration Mist and Signature Oil, this simple daily routine helps replenish moisture, nourish the scalp, and support stronger, healthier-looking hair. It's the routine customers trust—and come back to—again and again.
What began as a grandmother's love became a mission to make healthy hair and scalp care simpler.
After developing her own scalp-focused formulas to address dryness and thinning hair, Dr. LaShawn Johnson saw their benefits firsthand when they helped improve her grandson Sire's cradle cap. That experience inspired her to share her handcrafted blends with others, giving life to Sires Crown Natural Hair Essentials.
Today, Sires Crown offers natural hair care and scalp wellness products designed to support hydration, nourish dry hair, and encourage consistent routines.
Dr. Johnson also extends her passion for wellness and personal growth through Beyond the Crown (BTC), a podcast featuring meaningful conversations about wellness, business, and legacy for women navigating life's next chapter.
“Healthy hair doesn't happen by chance. It begins with a healthy scalp, intentional care, and the consistency to nurture your crown every day.” ~ Dr. LaShawn Johnson